Our ‘Now is the Time’ campaign for invoice finance and back-office support specialists, Zodeq has been shortlisted for Best Professional and Financial Services Campaign at the 2022 Prolific North Marketing Awards!
‘Now is the Time’ was created to attract the ever-growing list of recruiters seeking to set up their own business following the pandemic. The campaign aimed to convey the opportunities that the recruitment sector held for start-ups, with vacancies at an all-time high. Via engaging website headers, supporting content and a social campaign, Zodeq looked to attract new business owners to seek financial and back-office support in those crucial first stages and beyond.
The campaign hugely exceeded both Entyce and our client’s expectations with website enquiries growing by 50%, LinkedIn followers rising 42% and engagement with LinkedIn posts increasing by a staggering 3600%.
The Entyce team has worked with Zodeq since its inception in 2016 and we’ve loved watching the business go from strength to strength. Since the success of ‘Now is the Time’, Zodeq has been acquired by leading North West based debt and equity provider, Praetura Group and we’ve worked with them to launch a brand-new website alongside the latest campaign, ‘Do it your way’.
To win in this category would not only be a testament to the hard work of our team throughout the campaign, but the dedication of Zodeq in providing expert support to recruitment businesses. Wish us luck!