Last week, we welcomed Dom Webster, a year 11 pupil at The Grange Senior School in Hartford, to the Entyce team for a week’s work experience – the first for our latest work placement scheme.
The placements see prospective marketers spend time with our expert team, take on a variety of tasks that will provide insight into each role, and experience life within a busy marketing agency.
We at Entyce all know how hard it can be to get experience without experience and so we wanted to help as many young people with an interest in creative and digital marketing as possible to explore their passions and gain valuable experience for their CV and future careers.
Dom first approached us following a visit by Entyce Director, Libby Entwisle, to The Grange Senior School, of which all three of her children attend, to talk about digital marketing and working in the creative industry. Dom expressed a keen interest in graphic design and so, when he arrived for his work placement, he was swiftly set to work on a task that not only encouraged his enthusiasm and skill for design but encompassed another of his keen interests – rowing!
Dom’s project was to market the fictitious upcoming ‘Chester Rowing Club Regatta’ across their social media pages. Local live band, ‘Indiemand’ (our very own Creative Director, Chris Morgan’s band) will be playing, and the event is sponsored by Entyce Creative. He needed to design and create a variety of marketing collateral to support this event and present his finished project to the team at the end of the week. It’s safe to say Dom absolutely blew us away with his work and we all loved having him with us for the week.
You can check out the rest of Dom’s work here.
As part of his work experience, we also quizzed Dom on what he loves about digital marketing and what drew him to a career in the creative industry, and graphic design in particular.
What sparked your interest in the digital marketing industry?
I would say I have always been a very creative person whether it be drawing cartoon strips as a child or creating colourful PowerPoints to show off what fun facts I had learnt each week. Ever since Year 8 I have really started to enjoy Graphic Design, I would always go above and beyond for each of the projects I was set because it didn’t really feel like work to me. With that in mind I have always been told that I have an ‘entrepreneurial spirit’, so I have known that owning my own business has been the end goal for the past few years.
Around the same time, I was researching different paths that I could take in life, because I have always been very organised and like to plan things down to a tee. So, after realising that university would not necessarily be the right path for me, I stumbled across degree apprenticeships, and ever since then I have been gaining more understanding for what they entail, and I am pretty set on a degree apprenticeship in the digital marketing Industry.
What area of digital marketing can you see yourself working in?
After shadowing different members of the Entyce Team I was really interested in what everybody had to do for Entyce to function, but I am infatuated in what great work the Design team does, I just absolutely adore the way the ideas of the clients get transformed into visuals on a screen. I really enjoy designing myself, so I definitely see myself working in a designing capacity in digital marketing in the future.
What do you currently study at school?
I was studying Business Studies, Biology, Graphic Design, Maths and English Language, unfortunately I had to drop 4 subjects as I was suffering from a Chronic Illness called Chronic Fatigue. This affected different cognitive functions as well as impacting my overall energy levels on a day-to-day basis. It affected how my brain processed information, my memory and my attention span. It greatly impacted my schoolwork, and I couldn’t cope with the full 9 GCSEs which is unfortunate as I had put in so much effort the year before. However, dropping subjects was necessary in order to aid my recovery.
In Sixth Form I will be studying Photography, Graphic Design and Business Studies. I am very excited about all the subjects but most of all Photography as I have been doing it as a hobby for about 10 months now and I would really like to get some hands-on teaching.
What made you decide to complete your work experience at Entyce Creative?
Libby came into school to do the careers talk and that really inspired me and sparked my interest. Before the talk, I always knew I wanted to work in a creative field using my graphic design skills, but I didn’t necessarily know what I wanted to do. After I saw Libby however, I knew it was digital marketing that I was interested in and I thought what better place to try and get work experience than at Entyce?
What brands do you follow/like the look of, and why?
I really love Apple as I think that their technology and their business model is very interesting, the way they price their products on the high side and make owning an apple product an aspiration.
On the design side, I like McCann in Manchester. It’s very similar to Entyce and it caught my interest as they have some very well-known clients such as Aldi, creating their iconic Christmas Adverts with Kevin the Carrot.
What has been the best part of your work experience at Entyce Creative?
The best part of my work experience has been the people, you are all so lovely and absolutely amazing at what you do. Thank you so much for having me this week and I look forward to seeing you all in the future.
What skills have you learnt that will help you in the future with your career in digital marketing?
-Project Management Skills
-Social Media
-Time Management
-Working within a brief
-Content design
Would you recommend the Entyce work experience placement scheme to others?
I would 100% recommend work experience at Entyce to others because it is such a valuable experience to work with highly skilled professionals.
Fancy joining us for work experience, or want to know more? Find out how to apply here!